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Industry finishes year strong with Ford up 33% and GM down 6%

It appears that all your Toyotathons, Nissan A-Z Year End Events and Ford Year-End Sales Events worked their magic in the month of December, as the final 31 days of 2009 saw positive sales for most brands and automakers in the U.S. The biggest story is perhaps the Ford brand, which saw its sales rise 37 percent in December to 159,169 units, just 126 units shy of beating Toyota and its 159,295 units sold. The Ford Fusion and Escape had particularly good months to end a great year, with monthly sales rising 86 and 75 percent respectively. In the battle of the big brands, Chevrolet came in last with sales falling 1.5 percent on 135,622 units sold.

As they have been for the entire year, Kia, Hyundai and Subaru ended the year on high notes with sales rising 44 and 41 percent respectively for the Korean brands and 33 percent for the Japanese brand.

In terms of multi-brand companies, every one had something to smile about except Chrysler and General Motors. The Pentastar people will be glad to put behind a month that saw their sales fall about four percent overall, with only Dodge managing an small rise in sales last month. General Motors, meanwhile, can't wait to get its four non-core brands off the books, as Saab, Hummer, Pontiac and Saturn managed to weigh down the company's sales performance to the tune of a six percent slide.

Stay tuned, as we'll be publishing our By The Numbers evaluation of 2009 as a whole later on today.

*Brands and companies are displayed in descending order according to their percentage change in volume sales. There were 28 selling days in December 2009 and 26 selling days in December 2008, so the change in monthly sales volume will be different than the change in the average daily sales rate (DSR) for each brand/company.

Brand/Company Volume % Dec. '09
Dec. '08 DSR* % DSR 12/09 DSR 12/08 Kia 43.73 21,048 14,644 33.46 752 563 Hyundai 40.60 33,797 24,037 30.56 1,207 925 Buick 37.36 12,237 8,909 27.54 437 343 Ford 36.99 159,169 116,188 27.21 5,685 4,469 Toyota 34.33 159,295 118,587 24.73 5,689 4,561 Subaru 33.48 23,074 17,287 23.94 824 665 Honda 28.07 96,568 75,405 18.92 3,449 2,900 Lexus 22.27 28,565 23,362 13.54 1,020 899 Nissan 19.44 64,296 53,829 10.91 2,296 2,070 Audi 17.09 9,030 7,712 8.73 323 297 Volkswagen 15.99 20,387 17,577 7.70 728 676 Lincoln 15.62 10,467 9,053 7.36 374 348 Volvo 13.83 5,638 4,953 5.70 201 191 BMW 11.45 20,128 18,060 3.49 719 695 Cadillac 11.41 14,745 13,235 3.45 527 509 Infiniti 10.11 9,108 8,272 2.24 325 318 Mercedes-Benz 8.20 20,025 18,507 0.47 715 712 Mercury 5.73 9,381 8,873 -1.83 335 341 GMC 4.82 31,220 29,783 -2.66 1,115 1,146 Mazda 1.61 18,255 17,965 -5.64 652 691 Dodge 0.68 47,591 47,269 -6.51 1,700 1,818 Acura -0.98 10,575 10,680 -8.06 378 411 Chevrolet -1.50 135,622 137,691 -8.54 4,844 5,296 Porsche -1.67 2,118 2,154 -8.69 76 83 Mini -2.16 3,489 3,566 -9.15 125 137 Mitsubishi -4.70 4,355 4,570 -11.51 156 176 Chrysler -6.84 18,122 19,453 -13.50 647 748 Jeep -9.88 20,810 23,091 -16.32 743 888 Saab -26.38 868 1,179 -31.64 31 45 Pontiac -48.86 8,410 16,446 -52.52 300 633 Smart -63.09 864 2,341 -65.73 31 90 Saturn -84.29 5,084 32,365 -85.41 182 1,245 Hummer -85.02 325 2,170 -86.09 12 83 COMPANIES Ford Mo Co 32.78 184,655 139,067 23.30 6,595 5,349 Toyota Mo Co 32.34 187,860 141,949 22.89 6,709 5,460 American Honda
24.46 107,143 86,085 15.57 3,827 3,311 Nissan NA 18.20 73,404 62,101 9.76 2,622 2,389 BMW Group 9.21 23,617 21,626 1.41 843 832 Chrysler Group -3.66 86,523 89,813 -10.54 3,090 3,454 General Motors -6.07 208,511 221,983 -12.78 7,447 8,538
By the Numbers - December 2009: Strong Finish Edition originally appeared on Autoblog on Tue, 05 Jan 2010 16:01:00 EST. Please see our terms for use of feeds.



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